jasminkhatri

Open to internships + briefs

Hi, I’m Jasmin.
Comms & advertising student. I make campaigns and draw.

Studying Communication, PR & Advertising at City, University of London. Completed a four-month Google Ads internship across e-commerce clients. Most comfortable where strategy meets creative — happy to write the campaign and draw the assets that go with it.

See selected work Get in touch
Currently at City — open to internships, briefs & collabs
Paid media
Audience research
Campaign concepts
Brand voice
Illustration
Social
Art direction
Paid media
Audience research
Campaign concepts
Brand voice
Illustration
Social
Art direction

Selected work

A few recent projects I’d send a friend.

A mix of paid internship work, university briefs, and self-initiated concepts. Each one labelled clearly — live work, coursework, or spec.

Paid media · 2025 – 2026

Supporting e-commerce paid media

Virtual internship · multi-client

Campaign · 2025

Kylie Cosmetics × Crumbl brand collaboration

Self-initiated concept

Social · 2025

Social campaign concept for Gen Z audiences

Self-initiated concept

Brand voice · 2025 – 2026

PR plan for a client-style brief

BA Communication, PR & Advertising · City, University of London

See full archive

What I bring

Three lanes I’m building in.

One paid lane, one strategic lane, one creative. Some weeks one comes forward and the others rest; I find I’m strongest where they overlap.

Google Ads — keyword research, audiences, campaign support.

Paid media & ads

Four months running live e-commerce Google Ads alongside a senior strategist taught me what to look at daily, what to leave alone, and where small structural changes actually move performance. Comfortable as an extra pair of hands on an agency or in-house paid team.

  • Keyword research + match-type planning
  • Audience targeting setup
  • Ongoing campaign monitoring + optimisation
  • Performance write-ups in plain English

Open to

Paid media internship · agency placement · campaign assistant brief

Audience research, message framing, PR plans.

Brand & campaign strategy

What I'm being trained in at City and what I do for fun. I like figuring out who a brand actually needs to move, what they already think, and how to say the new thing without burning the old one. Have produced both academic PR plans and self-initiated brand-collab concepts (Kylie × Crumbl, Gen Z social).

  • Audience research + segmentation
  • Message framing + positioning
  • Campaign concepts + rollout thinking
  • PR plans against client-style briefs

Open to

Strategy internship · brand or agency placement · spec brief

Visual concepts, hand-drawn work, art that earns attention.

Creative direction & illustration

A-Level Art at grade A, six months painting large-scale commissions for Pacestar Joinery, and an adult workshop facilitated for Apophenia Clothing. The creative side is where I started and it's still the lens I bring to strategy work — I can take a brand brief and actually draw the thing, not just describe it.

  • Concept sketches + visual directions
  • Hand-drawn illustration
  • Painted / large-format work
  • Workshop facilitation + creative coaching

Open to

Creative studio internship · commissioned illustration · workshop brief

About

First-year comms student. Full-time tea drinker.

I’m Jasmin — a first-year Communication, PR & Advertising student at City, University of London. A-Level Art at grade A means I started on the creative side; my degree is pulling me toward strategy. Both feel useful.

Most recently spent four months on a virtual Google Ads internship, working alongside a senior strategist across e-commerce clients — keyword research, audience targeting, daily optimisation. Before that: large-scale painted commissions for Pacestar Joinery and an adult art workshop facilitated for Apophenia Clothing.

Right now I’m building toward internships and briefs that let me work across both lanes — paid media and brand strategy on one side, illustration and creative direction on the other. If you have a brief or a placement, I’d love to hear about it.

Focus areas

  • — Paid media + audience targeting
  • — Audience research + message framing
  • — Campaign concepts
  • — Illustration + creative direction

Tools of the trade

  • — Google Ads
  • — Adobe Illustrator
  • — Procreate
  • — Figma
  • — Canva
  • — Notion

Get in touch

Hiring for an internship?
Need a hand on a brief?

The fastest way to start is a short email — what you’re working on, when you need help, and what kind of role you have in mind. I read every one and reply within two working days.

Email Jasmin

Currently studying at City · open to internships, briefs & creative collabs